How Can I Own My Name?

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Steps to Protect and Own Your Name

  • File a trademark application to register your name for business use at the U.S. Patent and Trademark Office’s website.
  • Register a domain name with a reputable registrar that fits your brand.
  • Common reasons to change names include marriage, divorce, and transitions.

Cost of Owning a Name

  • Buying a domain name typically costs between $10 and $45 per year.
  • Trademarking a business name ranges from $225 to $600 per class of goods or services.

Legally Owning a Name

  • When filing to trademark your business name, be prepared to pay between $250 and $750.
  • Legal name refers to official identification name, consisting of given and surnames as on documents.

Other Considerations

  • To legally change your name, fees range from under $100 up to more than $500.
  • A registered trademark provides protection and builds brand recognition.

Name Usage and Changes

  • A legal name is recognized for lawful purposes, while a nickname is informal.
  • Most countries require newborn name registration and can refuse undesirable names.

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