How Much Does It Cost to Create a Logo?

Importance of Logo in Business

Before we get into pricing, we need to understand why having a logo is so important for your business. A logo is the face of your brand, it is the image that represents who you are and what you do.

Logo Design Pricing Guide

How much should I pay to have a logo made?

  • A simple logo design typically costs around $100, though the cost can range from $0 to tens of thousands of dollars.
  • Freelance graphic designers usually charge between $50 and $50,000 for a logo, while higher-end firms may charge up to $100,000+.

Factors Affecting Logo Pricing

On average, expect to pay between $300 and $700 for a professional, custom logo design. Size and complexity are the two main components making up the price of your work.

Logo Design Cost Range

For most startups and small-to-medium businesses today, hiring a talented freelance logo designer or small studio delivers the best quality-to-price ratio. Think about $25,000 for world-class identity design at minimum.

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