Should I Reserve My Business Name?

Reasons to Reserve a Company Name

  • Prevent others from using your desired name
  • Ideal if not ready to form a company yet
  • Check availability before reserving

How to Reserve a Company Name:

  1. Check Name Availability: Avoid rejection by ensuring the name is not similar to existing trademarks.
  2. Submit Application: Provide your preferred business name and contact details.
  3. Pay the Fee: Costs vary based on jurisdiction and duration.

What is a Reserved Name for a Business?

A reserved name refers to one that is approved by ACRA but not yet registered. It prevents others from using it and gives you time to incorporate the company within 120 days before the reservation expires.

Before reserving a name, avoid similar trademarks and ensure availability. Renew the reservation on time to maintain exclusivity and pick a name that supports future growth. Conduct a trademark search and acquire the ".com" domain to secure your business identity.

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