Is the Parity Product Equal to Other Brands?

Parity Product: Comparing to Other Brands What are brand metrics? As a business owner, you should be tracking a variety of metrics in order to gauge the health and performance of your brand. Brand metrics can be divided into two broad categories: awareness metrics and engagement metrics. Awareness metrics measure how well your target audience … Read more

What Is a Runaway Gap?

A runaway gap is a type of price gap that occurs when the price of a security moves sharply higher or lower, with little or no trading in between. Runaway gaps often occur during periods of high market volatility, and can signal a change in the current trend. In a bullish runaway gap, the price … Read more