What Is a Member?

A member is an individual who is a member of a particular organization or group. In the stock market, a member is an individual or firm that is a member of a stock exchange. Members of a stock exchange are typically allowed to trade stocks and other securities on the exchange floor. What is exchange … Read more

What is co-branding?

The definition of co-branding is the union of brands, especially two, with the aim of enhancing the value and profitability of both. These types of agreements became very popular in the 90s, being again current. One of the objectives is the win-to-win association, in which the two parties involved benefit. In the case of the … Read more