What are SMART goals?

The Smart model, also known as Smart lenses, was developed in 1981 by Professor George T. Dorian. In order to create a system that would serve to fix goals. Smart objectives help companies achieve their goals.

The term Smart objectives comes from the acronym in English of the words Specific, Measurable, Achievable, Realistic, in Time. And these are precisely the characteristics that objectives must have to be Smart.

Smart lens features

These are the characteristics that define Smart lenses.

S - Specific

The objectives must be specific. General or unclear objectives are difficult to achieve and their pursuit is practically impossible. If the objective is specific, it will be easier to identify it and achieve it.

M - Measurable

If the objectives are measurable we will be able to see their progress towards the achievement of the objective. In addition, the measurable objectives can be analyzed and compared with other data and allow a correction in time in case of deviations in the results. In order to analyze the progression of the objective, we must be clear about the data of the starting point.

A - Achievable

The goal has to be achievable. This means that although the objectives obviously have to be ambitious, excessive ambition can make the objective unattainable. It is important to distinguish goals from wishes. And set goals that are really possible to achieve.

R - Realistic

Realistic goals are those that are within our means. Both in terms of resources and personal training.

T - Time

The objectives have to be defined on the timeline. This means that for each objective we must set a time limit within which the objective has to be achieved. In this way we avoid that the achievement of the objective is postponed indefinitely.

Business objectives

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